Arctic Ice harvests ice from the fjords of Greenland, and then ships them to the United Arab Emirates to sell to exclusive bars. Using glacial ice in drinks is a common practice in Greenland, and, over the years, several entrepreneurs have unsuccessfully attempted to export it.

Its co-founder Malik V Rasmussen said the ice, which has been compressed over millennia, is completely without bubbles and melts more slowly than regular ice. It is also purer than the frozen mineral water usually used in Dubai’s ice cubes.

    • Kalkaline @leminal.space
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      1 year ago

      The claim here from the summary is that the water is more pure than the mineral water. You could also just do distilled water and customize the mineral content with additions like brewers and sparkling water makers do. I just don’t see how it would be cost effective to ship thousands of pounds of glacier ice vs freezing as needed. You could even make a pressurized freezer and probably achieve the same effect.

      This business is built on people with more money than sense.

      • library_napper@monyet.cc
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        1 year ago

        It’s not cost effective nor is it pure. Both mineral water and glacier water are far from pure water. People want them because they’re not pure, in a chemical sense.

        • Kalkaline @leminal.space
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          1 year ago

          That’s just some hocus pocus bullshit marketing. No one would be able to pass a blind taste test on these because the alcohol would overwhelm their taste buds.

          Again, more money than sense.

          • library_napper@monyet.cc
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            1 year ago

            Yes but without the alcohol I’m sure you’d taste a difference between ground water and glacial water.Glacier melt has a lot of impurities that gives it a distinctive taste.